PBS, CPB Launch Podcast Training Program
Tap PRX audio expertise in effort to get kids ready for work world
With the pandemic making it even more important that kids are "ready to learn" from home, the Corporation for Public Broadcasting are teaming up with PBS Kids and audio tech company PRX on a Ready to Learn podcast training and development program.
Ready to Learn is the Department of Education-funded early learning multimedia effort.
Also Read: House Approves CBP Funding Increase
The new Ready to Learn Podcast Accelerator will be a 16-week program (May through September 2021) and will be for producers of educational kids content, in this case five production teams.
The production teams selected for the program--the application window is currently open but closes March 19--will get the 16 weeks of training via workshops and webinars, as well as $10,000 in funding for production and operational expenses as well as access to PRX's podcast distribution and promotion platforms.
Also Read: Ready to Learn Renewed
The program is open to independent producers, public media stations, or any media organization based in the U.S. and with a "demonstrated level of interest in children’s storytelling and education media."
Broadcasting & Cable Newsletter
The smarter way to stay on top of broadcasting and cable industry. Sign up below
The content can be fiction or nonfiction, but must be targeted to kids 4-8 and their significant others--family and caregivers--and focused on introducing them "to the world of work," which means emphasizing skills like goal-setting, task performing and persistence and flexible thinking, according to CPB.
Contributing editor John Eggerton has been an editor and/or writer on media regulation, legislation and policy for over four decades, including covering the FCC, FTC, Congress, the major media trade associations, and the federal courts. In addition to Multichannel News and Broadcasting + Cable, his work has appeared in Radio World, TV Technology, TV Fax, This Week in Consumer Electronics, Variety and the Encyclopedia Britannica.