Post-Newsweek Q1 Revenue Up 20%
Washington Post Co.'s Post-Newsweek broadcast division
reported first quarter revenue of $73.5 million, a 20% improvement over the
same quarter a year ago. The gain was due to "improved advertising demand in
all markets, including $5.1 million in incremental winter Olympics-related
advertising at the company's NBC affiliates and a $1.3 million increase in
political advertising revenue," Washington Post Company said in a statement.
Post-Newsweek comprises six stations, including WDIV
Detroit, and is headed up by Alan Frank.
Washington Post's cable division posted revenue of $189.4
million for the first quarter, a 3% increase on the first quarter of 2009.
Washington Post credited "growth in the division's cable modem and
telephone revenues and a $4 monthly rate increase for most basic subscribers in
June 2009."
The company's namesake newspaper division posted revenue of
$155.8 million, a 3% decline. Magazine revenue was down 36%. Washington Post
Co. announced earlier this week it is putting Newsweek up for sale.
Overall revenue for the quarter was $1,171.2 million, up 11%
from the same quarter in 2009.
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Michael Malone is content director at B+C and Multichannel News. He joined B+C in 2005 and has covered network programming, including entertainment, news and sports on broadcast, cable and streaming; and local broadcast television, including writing the "Local News Close-Up" market profiles. He also hosted the podcasts "Busted Pilot" and "Series Business." His journalism has also appeared in The New York Times, The L.A. Times, The Boston Globe and New York magazine.