PPV Industry Punches Up Boxing Schedule for Second Half of 2022
Canelo Alvarez, GGG, Jake Paul set to step into PPV ring
The pay-per-view boxing schedule for the second half of 2022 is starting to take shape with a number of high-profile fights set and one blockbuster bout in the wings.
DAZN on Saturday (July 16) will kick off the schedule with a lightweight fight involving contenders Ryan Garcia and Javier Fortuna. Consumers purchasing the $34.99 fight via ppv.com will receive a free month of DAZN, according to the online PPV distributor.
Showtime will showcase YouTube star Jake Paul as he continues his boxing career in an August 6 PPV fight against Hasim Rahman Jr., the son of former heavyweight champion Hasim Rahman. Paul’s last PPV bout was a December 18 knockout of Tyron Woodley in a rematch of their August 2021 PPV event.
The event will also feature a women’s championship fight between featherweight titleholder Amanda Serrano and Brenda Carbaja.
“Jake clearly moves the needle like no one else, and we at Showtime are proud to be in business with him and he’s clearly bringing the sport to a new audience,” Showtime Sports president Stephen Espinoza said. “The same can be said of Amanda Serrano, who inspires multitudes of young girls every time she fights. We’re proud of our history with women’s boxing and proud to have Amanda back for a fifth time.”
Arguably the biggest fight scheduled so far is the September 17 Canelo Alvarez-Gennady Golovkin trilogy fight, which pits two of the PPV industry’s biggest draws against each other. The first two Alvarez-Golovkin fights in 2017 and 2018 generated a combined 2.4 million PPV buys, according to industry sources.
Also in September, Fox Sports will offer a Labor Day weekend PPV fight card with a main event bout matching up heavyweight title contenders Andy Ruiz Jr. and Luis Ortiz.
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On the horizon is a potentially lucrative PPV welterweight unification bout between Terrence Crawford and Errol Spence. Industry sources say Showtime is in negotiations to bring the fight to pay-per-view this fall, although a deal has yet to be reached. ▪️
R. Thomas Umstead serves as senior content producer, programming for Multichannel News, Broadcasting + Cable and Next TV. During his more than 30-year career as a print and online journalist, Umstead has written articles on a variety of subjects ranging from TV technology, marketing and sports production to content distribution and development. He has provided expert commentary on television issues and trends for such TV, print, radio and streaming outlets as Fox News, CNBC, the Today show, USA Today, The New York Times and National Public Radio. Umstead has also filmed, produced and edited more than 100 original video interviews, profiles and news reports featuring key cable television executives as well as entertainers and celebrity personalities.