Primetime Ratings: NBA Finals Ratings Grow

The NBA Finals continue to reap dividends for ABC, which won the Thursday ratings derby among broadcasters with a 5.2 in adults 18-49, per the Nielsen overnights, and a 19 share. Jimmy Kimmel Live Game Night did a 2.7 and KIA NBA Countdown a 3.5 before the Game 6 tip-off.

The game itself averaged a 6.3 in 18-49 (and 14.1 overnight rating), as LeBron and the Cavaliers forced a Game 7 with Golden State, to the delight of ABC.

Game 5 averaged a 6.0.

Everyone else was playing for crumbs. CBS did a 1.0/3 with repeats. NBC and Fox both showed a 0.6/2 and CW a 0.2/1.

NBC’s Dateline did a 1.0, up 100% from its last airing, and Aquarius a 0.4, down 60% from last year’s opener. Aquarius ran commercial free for its two hours, with an average of just 2.7 million watching.

Fox had Bones at 0.7, down 22%, and Home Free at 0.6; the competition series did a 0.9 upon opening last summer.  

On The CW, a repeat led into Beauty and the Beast at a flat 0.2.

Michael Malone

Michael Malone is content director at B+C and Multichannel News. He joined B+C in 2005 and has covered network programming, including entertainment, news and sports on broadcast, cable and streaming; and local broadcast television, including writing the "Local News Close-Up" market profiles. He also hosted the podcasts "Busted Pilot" and "Series Business." His journalism has also appeared in The New York Times, The L.A. Times, The Boston Globe and New York magazine.