Primetime Ratings: NBC Crushes Competition With NFL Opener
NBC destroyed all rivals with the NFL opening game, as the Eagles took on the Falcons. The network posted a noisy 6.0 in viewers 18-49, per the Nielsen overnights, and a 25 share.
In second was CBS at 1.0/4.
Last September, NBC did a 6.7/25 on NFL opening day, with the Chiefs defeating the Patriots. The year before, the network scored an 8/28.
Football Night in America did a 4.7 last night and the game a 6.6.
The competition mostly put up reruns. On CBS, comedy repeats led into Big Brother at 1.4. Big Brother did a 1.5 last week and again on Wednesday this week. A SWAT repeat brought CBS to the end of prime.
ABC did a 0.6/3. A Celebrity Family Feud rerun led into Match Game at 0.6. Take Two did a 0.4. Two episodes of Take Two last week rated a 0.2 and 0.4.
Telemundo scored a 0.6/2, as El Senor de los Cielos landed a 0.7.
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Fox was at 0.4/2 with repeats.
Univision too did a 0.4/2.
The CW rated a 0.1/1 with repeats.
Michael Malone is content director at B+C and Multichannel News. He joined B+C in 2005 and has covered network programming, including entertainment, news and sports on broadcast, cable and streaming; and local broadcast television, including writing the "Local News Close-Up" market profiles. He also hosted the podcasts "Busted Pilot" and "Series Business." His journalism has also appeared in The New York Times, The L.A. Times, The Boston Globe and New York magazine.