Primetime Ratings: NBC Wins With NFL Opener
NBC was the big winner thanks to the NFL opener, which saw the Chiefs come from behind to off the Patriots. NBC had a 6.7 rating in viewers 18-49, and a 25 share. Last year’s opener scored an 8/28.
Second was CBS at 1.1/4.
Football Night in America led into the game on NBC, and scored a 5.7.
CBS had repeated comedies, then Big Brother up 20% at 1.8 and drama Zoo up 25% at 0.5.
Also: Buyers: NFL Ad Sales Look Strong
Fox was at 0.7.3, as Beat Shazam scored a flat 0.8 and Love Connection a 0.6. Love Connection did a 1.3 the week before.
Telemundo too was at 0.7/3. El Senor de los Cielos scored a 0.9.
ABC rated a 0.6/2. Battle of the Network Stars was up a tenth of a point at 0.6, and the Gong Show finale was down a tenth of a point at 0.5.
Univision did a 0.6/2 as well.
The CW was at 0.3/1. Penn & Teller: Fool Us was a 0.4 and Whose Line Is It Anyway? a 0.3. The previous week’s shows did a 0.6 and 0.7, respectively.
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Michael Malone is content director at B+C and Multichannel News. He joined B+C in 2005 and has covered network programming, including entertainment, news and sports on broadcast, cable and streaming; and local broadcast television, including writing the "Local News Close-Up" market profiles. He also hosted the podcasts "Busted Pilot" and "Series Business." His journalism has also appeared in The New York Times, The L.A. Times, The Boston Globe and New York magazine.