Primetime Ratings: NBC Wins With ‘Miss America’

NBC won the Thursday ratings race on a soft night for Nielsens, with Miss America 2020 leading the Peacock to a 0.6 in viewers 18-49, per the Nielsen overnights, and a 3 share. That topped the 0.5/3 that ABC posted.

Miss America 2020 did a 0.6 from 8 to 10 p.m. and Gwen Stefani’s You Make it Feel Like Christmas got a 0.5. Miss America previously aired on ABC.

ABC had the Disney’s Prep and Landing special at 0.6 and The Great American Baking Show: Holiday Edition at a flat 0.5 from 9 to 11.

Univision scored a 0.5/2. Ringo, La Rosa de Guadalupe and El Dragon all got 0.5s, all up a tenth of a point.

CBS and Fox both had a 0.4/2 with reruns.

The CW and Telemundo both rated a 0.2/1. CW aired I Heart Radio Jingle Ball 2019 across prime.

Telemundo had El Sultan and Decisiones at 0.2 and El Senor de los Cielos at 0.4. All three were flat. 

Michael Malone

Michael Malone is content director at B+C and Multichannel News. He joined B+C in 2005 and has covered network programming, including entertainment, news and sports on broadcast, cable and streaming; and local broadcast television, including writing the "Local News Close-Up" market profiles. He also hosted the podcasts "Busted Pilot" and "Series Business." His journalism has also appeared in The New York Times, The L.A. Times, The Boston Globe and New York magazine.