Re/Code and NCTA Launch Event Partnership
The National Cable and Telecommunications Association has partnered with Re/code, the technology news and analysts website formed by former Wall Street Journal tech journalists Walter Mossberg and Kara Swisher, to program several industry events, including two General Sessions at the upcoming Internet & Television Expo, formerly known as The Cable Show.
Under the agreement, Re/code will program and conduct portions of two prominent General Sessions at NCTA’s 2015 Internet & Television Expo (INTX), in Chicago on May 5-7. Re/code will recruit panel participants for its segments, and a Re/code journalist will host that part of the session. Re/code will have complete editorial control of its portions of the INTX General Sessions.
“Our partnership on INTX General Sessions is an ideal opportunity to put Re/code’s stamp on a new and exciting event that is exploring one of the most fascinating trends in modern media and technology – the intersection of Internet and TV,” said Walt Mossberg and Kara Swisher, Co-Executive Editors, Re/code and Co-Executive Producers, The Code Conference in a statement.
For its part, NCTA becomes a Founding Partner for two upcoming Re/code conferences, Code/Media Series: San Francisco, on December 4, 2014, and Code/Media in Dana Point, CA, February 17-18, 2015. As a Founding Partner, NCTA will receive conference sponsorship and marketing recognition.
“We’re thrilled that Re/code is joining the inaugural year of INTX as we establish a national platform where the brightest minds and innovative leaders in media, technology and entertainment will gather annually,” said NCTA president and CEO Michael Powell in a statement. “We’re excited that Re/code will bring to INTX its great editorial talent and the journalistic prowess to program fantastic segments for our General Sessions.”
Further information about Re/code’s partnership on portions of INTX General Sessions will be announced in 2015.
The NCTA changed The Cable Show to the Internet & Television Expo in September to broaden the three-day conference to include online video providers and distributors beyond the traditional Cable Show participants. The Chicago show will be the first under the new name.
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