Round 25: Spectrum Demand Drops Sharply
Demand for spectrum in the FCC's forward auction took a big drop in round 25. In most of the top markets, supply and demand were on par, suggesting the FCC may have started to find its spectrum price points and may soon have to lower its spectrum sights and return to the reverse auction at a lower clearing target.
The total bid in round 25 was $22,985,963,900, vs. $22,704,101,100 in round 24, or only an increase of a little over 1% while the FCC was raising prices by 10%.
The FCC divided the spectrum into 416 partial economic areas and in only a few does demand exceed supply. The auction won't end until there are no markets with excess demand, so money could still move around.
In top market New York, round 22 had seen 19 licenses bid for with only 10 available. In round 25, only 10 licenses were bid for. The story was the same in many top markets.
In fact, in eight of the top 10 markets, supply no longer exceeded demand, with Los Angeles—at bids for eight licenses with only five available—and Houston—with bids on 11 licenses with 10 available—the only exceptions.
But the auction won't close successfully unless the net figure for bids—the total minus bidding credits and discounts—meets or beats $88.3 billion. That round 25 figure was only a little over a quarter of that at $22,320,000,000.
One spectrum watcher who conceded a second stage is likely said that prices should go up in the next round when the FCC reduces the supply of licenses.
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Broadcasters were willing to give up 126 MHz in the reverse auction, but it looks like wireless buyers won't be covering the FCC's $86 billion clearing cost.
But the auction was always set up for multiple rounds. The next clearing target is 114 MHz. The FCC will go back to broadcasters, continue the reverse auction at that, come up with a clearing cost, then take a second crack at a forward auction.
Contributing editor John Eggerton has been an editor and/or writer on media regulation, legislation and policy for over four decades, including covering the FCC, FTC, Congress, the major media trade associations, and the federal courts. In addition to Multichannel News and Broadcasting + Cable, his work has appeared in Radio World, TV Technology, TV Fax, This Week in Consumer Electronics, Variety and the Encyclopedia Britannica.