Samsung TV Plus Touts 60% Global Viewership Increase in 1 Year

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Samsung trumpets content and engagement benchmarks as it rolls out the latest product update for its FAST app

Samsung TV Plus
(Image credit: Samsung)

Samsung said it has seen a 60% year-over-year increase in usage for the free, ad-supported streaming service it supplies for its smart TVs, smartphones and other gadgets, Samsung TV Plus. 

Samsung announced the benchmark, along with usual FAST tubthumping of sheer channel volume -- more than 300 available in the U.S. and 2,500 internationally -- as it also touted an update, version 5.2 of the Samsung TV Plus app. 

Besides what Samsung describes as "improved content discovery," the update adds a "kids' experience featuring over 20 family-safe channels and popular shows like Teletubbies and Barney."

There's also a new music destination featuring more than 200 playlists and over 40 channels from partners including Vevo, XITE and Stingray. 

“With phenomenal year over year growth and an ever-expanding premium lineup of family-friendly shows, music playlists, news, sports programming and more, Samsung TV Plus has a clear foothold in the FAST landscape,” said Salek Brodsky, senior VP and GM of Samsung TV Plus, in a statement. 

Daniel Frankel
Daniel Frankel

Daniel Frankel is the managing editor of Next TV, an internet publishing vertical focused on the business of video streaming. A Los Angeles-based writer and editor who has covered the media and technology industries for more than two decades, Daniel has worked on staff for publications including E! Online, Electronic Media, Mediaweek, Variety, paidContent and GigaOm. You can start living a healthier life with greater wealth and prosperity by following Daniel on Twitter today!