Sinclair said it plans to launch a new over-the-air multicast network called The Nest on Oct. 30.
The channel will program what the station group calls “comfort food programming,” with home improvement, true crime, reality and celebrity-driven shows.
The Nest replaces the Stadium network on broadcast stations across the country. Sinclair sold control of Stadium to Jerry Reinsdorf’s Silver Chalice in May.
At launch, The Nest will be available in more than 50% of all U.S. over-the-air television households carried by stations in New York, Los Angeles, Philadelphia, Dallas-Fort Worth, Boston, San Francisco-Oakland-San Jose and Seattle-Tacoma, Sinclair said.
The Nest joins Sinclair’s lineup of national broadcast networks, Comet, Charge!, and TBD.
During primetime, The Nest will feature series such as Growing Up Gotti, Ozzy & Jack’s World Detour, Steven Segal: Lawman, Ice Road Truckers, Dog the Bounty Hunter and Wahlburgers.
Daytime programming includes Flipping Boston, Flipping San Diego, Sell This House, American Justice and Cold Case Files.
“We’re excited to bring this breadth of hit library series to add another layer to The Stack, Sinclair’s portfolio of linear networks featuring Comet, Charge! and TBD,” said Scott Ehrlich, chief innovation officer at Sinclair. “The Nest couples the power and growth of free-to-consumer, over-the-air distribution with great content that viewers love. We’re confident the combination will deliver a premium experience for audiences and a great environment for advertisers.”
