Spence-Crawford PPV Fight Packs Major Performance Punch
Fight draws estimated 600,000 to 700,000 PPV buys; potential rematch could take place in December
Saturday’s Errol Spence-Terence Crawford fight delivered a big punch for the pay-per-view boxing category by drawing an estimated 600,000 to 700,000 buys, industry sources said.
While the July 29 event will most likely fall short of the industry standard 1 million PPV buys, the fight — which Crawford won with a convincing ninth-round TKO of the formerly undefeated welterweight champion Spence — is expected to finish as the second-biggest PPV boxing event of the year so far, following Showtime’s April Tank Davis-Ryan Garcia bout, which drew a reported 1.2 million buys.
Despite Crawford’s one-sided win, the two fighters could meet later this year in a rematch. After the loss, Spence indicated that he would look to exercise a rematch clause in the contract that could put the fighters back in the ring as soon as December. A rematch would likely be fought at the 154-pound junior middleweight division, which is seven pounds heavier than Saturday's welterweight division fight.
Prior to Saturday’s event, Showtime Sports president Stephen Espinoza said he thinks the Spence-Crawford bout will boost the PPV appeal of both fighters. “These two gutsy fighters will emerge as bigger stars [after the fight] then they are going into the fight,” he said.
The PPV boxing category will now turn its attention to the August 5 event between YouTube star Jake Paul and former UFC champion Nate Diaz. The DAZN-distributed event will stream on DAZN PPV, ESPN Plus and PPV.com
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R. Thomas Umstead serves as senior content producer, programming for Multichannel News, Broadcasting + Cable and Next TV. During his more than 30-year career as a print and online journalist, Umstead has written articles on a variety of subjects ranging from TV technology, marketing and sports production to content distribution and development. He has provided expert commentary on television issues and trends for such TV, print, radio and streaming outlets as Fox News, CNBC, the Today show, USA Today, The New York Times and National Public Radio. Umstead has also filmed, produced and edited more than 100 original video interviews, profiles and news reports featuring key cable television executives as well as entertainers and celebrity personalities.