Business-to-business multiplatform music service Stingray Digital Group said it has signed a multi-year contract renewal with the National Cable Television Cooperative for its Stingray Music Service.
Under terms of the deal, the NCTC’s 800 member companies will have continued access to 50 Stingray Music linear audio channels.
“We are extremely pleased to be renewing our relationship with the NCTC and its members,” said Stingray co-founder and CEO Eric Boyko in a statement. "Stingray’s success is due in great part to the loyalty of clients such as the NCTC who see in Stingray a solid, innovative, and trustworthy long-term partner. We will continue to ensure that NCTC members’ subscribers have access to the best curated music products and services available on the market.”
About 1 million subscribers of NCTC members are currently receiving Stingray Music through Stingray’s relationship with NCTC, the company said.
