Sundance Channel signed a multiyear, multiplatform extension deal with Time Warner Cable.
The pact, terms of which were not disclosed, includes making Sundance content available on the cable operator’s video-on-demand platform and joining 61 other programmers participating in its “Start Over” recording service, according to Sundance CEO Larry Aidem.
Sundance will provide Time Warner Cable’s “Free Movies On Demand” platform with select original series, feature films and documentaries, he said.
“Time Warner Cable was one of Sundance Channel’s first cable distributors. In business, you never forget the people and companies who supported you in the early days, especially when the going was tough,” Aidem said in a prepared statement.
“On this, Sundance Channel’s 10th anniversary, I could not be more pleased with the state of the Sundance Channel/Time Warner Cable relationship, and I look forward to many more years of strong, mutually rewarding partnership,” he added.
