TCA: Hulu Greenlights New Comedy Series Starring Martin Short, Steve Martin
Hulu has greenlit a new true crime-themed comedy series from This is Us creator Dan Fogelman featuring Steve Martin and Martin Short, the streaming service announced Friday at its Television Critics Association winter press tour panel.
Hulu senior VP of originals Craig Erwich also announced the streaming service has signed Rick and Morty creator Justin Roiland to create a new animated series, Solar Opposites, which will debut May 8.
Hulu also announced it has renewed original series, Dollface and Wu-Tang: An American Saga, for sophomore campaigns, according to Erwich.
Erwich also said that Hulu’s multi-service offering -- from its low cost, ad-supported subscription service to its live vMVPD offering -- gives consumers a strong value proposition in an increasingly crowded marketplace.
Complete Coverage: TCA Winter Press Tour
“We want to give the consumer as much flexibility, choice and control as we can offer them, he said. "That’s where we think we’re winning.”
In other Hulu TCA news, the service will debut its Hillary Clinton documentary Hillary on March 6 and its new comedy series The Great on May 15.
Multichannel Newsletter
The smarter way to stay on top of the multichannel video marketplace. Sign up below.
R. Thomas Umstead serves as senior content producer, programming for Multichannel News, Broadcasting + Cable and Next TV. During his more than 30-year career as a print and online journalist, Umstead has written articles on a variety of subjects ranging from TV technology, marketing and sports production to content distribution and development. He has provided expert commentary on television issues and trends for such TV, print, radio and streaming outlets as Fox News, CNBC, the Today show, USA Today, The New York Times and National Public Radio. Umstead has also filmed, produced and edited more than 100 original video interviews, profiles and news reports featuring key cable television executives as well as entertainers and celebrity personalities.