Trifecta to Sell Ads in Cookie Jar TV
Kids' TV producer and distributor Cookie Jar Entertainment
has retained Trifecta Entertainment to sell the ads in its three-hour
educational and informational (E/I) children's weekend TV block on CBS.
Cookie Jar produces and has acquired a wide range of
FCC-friendly kids' shows, including Busytown Mysteries, inspired by the
best-selling books by children's author Richard Scarry, and Doodlebops
Rockin' Road Show, an animated series based on the popular Doodlebops
live-action show. The block also features Noonbory & the Super 7, Sabrina:
the Animated Series and Strawberry Shortcake.
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Contributing editor Paige Albiniak has been covering the business of television for more than 25 years. She is a longtime contributor to Next TV, Broadcasting + Cable and Multichannel News. She concurrently serves as editorial director for The Global Entertainment Marketing Academy of Arts & Sciences (G.E.M.A.). She has written for such publications as TVNewsCheck, The New York Post, Variety, CBS Watch and more. Albiniak was B+C’s Los Angeles bureau chief from September 2002 to 2004, and an associate editor covering Congress and lobbying for the magazine in Washington, D.C., from January 1997 - September 2002.