Tubi Adds Global Versions of 'MasterChef,' 'Lego Masters'
Deal with Endemol Shine brings shows from Canada, Mexico, U.K. and Australia
Fox’s Tubi streaming service said it made a deal with Endemol Shine that will let its U.S. viewers watch international versions of MasterChef and Lego Masters.
Fox airs the U.S. versions of MasterChef and Lego Masters and Tubi streams them.
“Tubi viewers in the US will soon enjoy instant access to the universally addictive MasterChef and Lego Masters formats from around the world at absolutely no cost,” said Adam Lewinson, chief content officer of Tubi. “We are excited to be collaborating with Endemol Shine on these two marquee global properties.”
Tubi will be the only platform where American views can watch MasterChef Australia, MasterChef Mexico, MasterChef Canada and the U.K. and Australian versions of Lego Masters.
“We are incredibly proud to strike this unprecedented deal which will see global versions of two popular entertainment series available for the first time in the US outside of Fox Networks,” said Matt Creasey, executive VP, sales and acquisitions, Endemol Shine International.
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Jon has been business editor of Broadcasting+Cable since 2010. He focuses on revenue-generating activities, including advertising and distribution, as well as executive intrigue and merger and acquisition activity. Just about any story is fair game, if a dollar sign can make its way into the article. Before B+C, Jon covered the industry for TVWeek, Cable World, Electronic Media, Advertising Age and The New York Post. A native New Yorker, Jon is hiding in plain sight in the suburbs of Chicago.