Turner Broadcasting System Promotes Shields

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Jill Shields, vice president of promotions marketing and sponsorships for Cartoon Network and Adult Swim, was named senior VP, marketing and promotions for Turner Broadcasting System animation, young adults and kids' media (AYAKM).

In addition to Cartoon and Adult Swim, Shields will now be responsible for online gaing site GameTap.com, as well as new-media properties.

Shields is based in Atlanta, reporting to Brenda Freeman, chief marketing officer for AYAKM.

John Eggerton
John Eggerton

Contributing editor John Eggerton has been an editor and/or writer on media regulation, legislation and policy for over four decades, including covering the FCC, FTC, Congress, the major media trade associations, and the federal courts. In addition to Multichannel News and Broadcasting + Cable, his work has appeared in Radio World, TV Technology, TV Fax, This Week in Consumer Electronics, Variety and the Encyclopedia Britannica.