Upfronts 2014: Adult Swim Taps Jack McBrayer To Helm New Show
Adult Swim Friday unveiled its original programming slate which features projects from 30 Rock star Jack McBrayer and Parks and Recreation star Jon Glaser.
Among the pilots in development for the network – which shares channel space with Cartoon Network and recently expanded its programming to 8 p.m. -- are an Untitled Triumph/McBrayer sitcom (pictured), which follows McBrayer as a former child star who reunites with his troubled co-star – Triumph The Insult Comic Dog -- years after the show was cancelled; Dream Corp. LLC, which chronicles an experimental therapy facility that creates a virtual reality for patients to simulate their wildest dreams; Neon Joe, Werewolf Hunter, created by Glaser (Delocated, Parks and Recreation, Girls), which follows a mysterious, neon-clad man who hunts werewolves; and an Untitled World Star Hip Hop Project, a comedy pilot inspired by a top urban website World Star Hip Hop.
The pilots follow previously announced series Mike Tyson Mysteries, a half-hour animated adult comedy series in which the former heavyweight boxing champion takes on unsolved mysteries; Black Jesus, a live action comedy series from Aaron McGruder (The Boondocks), which follows Jesus as he lives in present day Compton, Ca.; and Tim & Eric’s Bedtime Stories, an anthology series produced by Tim Heidecker & Eric Wareheim (Tim and Eric Awesome Show, Great Job!).
Adult Swim will look to build on its position as the most watched network among adults 18-49 and adults 18-34 on a 24-hour basis during the first quarter 2014, according to Nielsen.
“Since its launch, Adult Swim has effectively expanded from a late-night programming block to a network that resonates with all key adult demos," said Donna Speciale, President of Turner Ad Salesin a statement. "Building upon Adult Swim's successful foundation, Mike Lazzo and his team have put together a programming slate that will be very attractive to our advertising partners looking to reach and engage with the brands' key adult demos in primetime.”
Adult Swim will officially hold its upfront presentation on May 14.
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