VH1 said it has hired veteran development executive Lily Neumeyer as senior vice president, development, overseeing the Viacom-owned network's unscripted development slate and strategy. She will report to executive vice president and head of reality Nina L. Diaz. Most recently, Neumeyer was at A&E, where she developed and executive produced the biggest reality series in TV history, Duck Dynasty, as well as dozens of other projects including The Wahlburgers and the series Rodeo Girls in collaboration with the Weinstein Company.
Neumeyer began her career at MTV, where she co-created and executive produced My Super Sweet Sixteen alongside Diaz and developed and executive produced MTV’s Juvies, the youth precursor to the Lockup series. Neumeyer spent years as part of MTV News, overseeing documentaries, live news shows and red carpet events. After MTV News, Neumeyer led a team to launch the largest youth bilingual brand of its time, MTV Tres, and developed a string of culture-defining hits.
"Lily is a brilliant development executive with a stellar track record of hit making," Diaz said in a release. "I am thrilled to be partnering again with such a creative force."
VH1 currently has 7 of the Top 25 reality shows for P18-49, more than any other network.
