VH1, Mistress Team on 'Dating Naked' Video

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To celebrate National Nude Day, VH1 has teamed with creative agency Mistress to create a new video promo for its reality series Dating Naked.

The sophomore series, in which participants strip down before going on their first date, will be supported by a new “Love In The Air” video that celebrates National Nude Day (July 14) as well as the series by showcasing couples from a variety of backgrounds floating in their birthday suits in epic slow motion, according to network officials.

The two companies last year collaborated on the viral video Dancing Naked to mark the inaugural season of Dating Naked, the second season of which will debut June 22, according to VH1.  

R. Thomas Umstead
R. Thomas Umstead

R. Thomas Umstead serves as senior content producer, programming for Multichannel News, Broadcasting + Cable and Next TV. During his more than 30-year career as a print and online journalist, Umstead has written articles on a variety of subjects ranging from TV technology, marketing and sports production to content distribution and development. He has provided expert commentary on television issues and trends for such TV, print, radio and streaming outlets as Fox News, CNBC, the Today show, USA Today, The New York Times and National Public Radio. Umstead has also filmed, produced and edited more than 100 original video interviews, profiles and news reports featuring key cable television executives as well as entertainers and celebrity personalities.