Viacom Rejoins Vivendi Auction
By MCN Staff
published Viacom Inc. had reportedly bailed out of the first round of bids in Vivendi
Universal's auction for its Vivendi Universal Entertainment unit.
However, the company has told Vivendi executives it wants in on the second
round of the auction.
Viacom plans to bid on VUE's cable assets, which include USA Network, Sci Fi
Channel and Trio, Reuters reported.
Metro-Goldwyn-Mayer Inc., General Electric Co.'s NBC unit, Liberty Media
Corp. and investment groups led by Edgar Bronfman Jr. and Marvin Davis are also
eyeing VUE.
Multichannel Newsletter
The smarter way to stay on top of the multichannel video marketplace. Sign up below.
More about multichannel news