VideoAmp Locks in $21.4M ‘B’ Round

Advertising software startup VideoAmp has raised $21.4 million in a series B round led by Mediaocean, with participation from RTL Group, GoAhead Ventures, StartUp Capital Ventures, Anthem Venture Partners, Wavemaker Partners and Simon Equity Partners.

Founded in 2014, VideoAmp has raised a total of about $36.6 million.

VideoAmp said the new funding comes in after it generated 400% revenue growth from 2016 to 2015, and is on pace to pump out 500% revenue growth in the first half of 2017 compared to the year-ago period.

Growth has been driven by areas such as programmatic buying across linear TV, OTT and digital channels, the company said.

For more, go to multichannel.com.

(Photo via Pictures of Money's FlickrImage taken on Sept. 17, 2015 and used per Creative Commons 2.0 license. The photo was cropped to fit 16x9 aspect ratio.)