Vizio Offers Smart TV User Accounts for Managing Streaming Subscriptions

By ( Broadcasting & Cable ) published

Single sign-in cuts time adding, accessing services

Vizio Account
(Image credit: Vizio)

Smart TV maker Vizio has gotten itself into the payment and subscription management business, introducing the Vizio Account.

Vizio said the account will make it easier for smart TV users to subscribe to streaming services and take advantage of special offers.

With the Vizio Account, viewers can sign in once and spend less time accessing and managing viewing options.

Also: Starz App Becomes Available on Smart TVs From Vizio

"The launch of Vizio Account lays an important foundation for streamlining payment and subscriptions on our platform," said Mike O’Donnell, chief revenue and strategy officer at Vizio. "Vizio Account will provide consumers with more choice and greater control over their entertainment investments while giving our partners a dynamic marketplace for delivering offers."

Vizio Account users will also get easier tech support, access to special sales and offers and email notifications about new features and products.  ■

Jon Lafayette
Jon Lafayette

Jon has been business editor of Broadcasting+Cable since 2010. He focuses on revenue-generating activities, including advertising and distribution, as well as executive intrigue and merger and acquisition activity. Just about any story is fair game, if a dollar sign can make its way into the article. Before B+C, Jon covered the industry for TVWeek, Cable World, Electronic Media, Advertising Age and The New York Post. A native New Yorker, Jon is hiding in plain sight in the suburbs of Chicago.