WE tv to Revive ‘Bridezillas’
WE tv will bring back its iconic reality series Bridezillas in 2018, according to network officials.
The series, which follows unhinged brides preparing for their nuptials, initially aired for 10 seasons on WE tv from 2004 to 2013. A Bridezillas spinoff series, Marriage Boot Camp, has produced eight seasons since launching in 2013, according to the network.
“From the beginning, Bridezillas was nothing short of pop culture phenomenon and a brand-defining show for WE tv. Years after saying goodbye to our last Bridezilla, we have been asked consistently to bring this show back by viewers and fans,” said Marc Juris, president of WE tv in a statement. “With its built-in fanbase and continued cultural relevance, the Bridezillas franchise is a strategic growth asset that we can leverage across our business and we are thrilled to be bringing it back to WE tv.”
Bridezillas is executive produced by Laura Halperin along with Lauren P. Gellert, Kate Farrell and Angela Molloy.
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R. Thomas Umstead serves as senior content producer, programming for Multichannel News, Broadcasting + Cable and Next TV. During his more than 30-year career as a print and online journalist, Umstead has written articles on a variety of subjects ranging from TV technology, marketing and sports production to content distribution and development. He has provided expert commentary on television issues and trends for such TV, print, radio and streaming outlets as Fox News, CNBC, the Today show, USA Today, The New York Times and National Public Radio. Umstead has also filmed, produced and edited more than 100 original video interviews, profiles and news reports featuring key cable television executives as well as entertainers and celebrity personalities.