Weekly Cable Ratings: ESPN, Fox News Share Primetime Honors
Hurricane Ian coverage boosts Fox News, The Weather Channel on a 24-hour basis
ESPN and Fox News battled to a weekly cable primetime tie during the last week in September.
ESPN, helped by the more than 7 million viewers who tuned into its Sept. 26 Dallas Cowboys-New York Giants Monday Night Football game, and Fox News – buoyed by its coverage of powerful Hurricane Ian’s landfall early last week in Florida – each averaged 2.1 million viewers during the week of Sept. 26 to Oct. 2, according to Nielsen.
MSNBC pulled into third place with 1.1 million viewers followed by HGTV’s 809,000 viewers, CNN’s 770,000 viewers and TLC’s 748,000 watchers. Hurricane Ian coverage also bolstered The Weather Channel, which finished seventh with 700,000 viewers, followed by Hallmark Channel (698,000), INSP (664,000) and TBS (580,000), said network officials.
Fox News averaged 1.4 million viewers on a 24-hour basis to top all cable networks for the 39th straight week, followed by ESPN (815,000 viewers), MSNBC (779,000) CNN (670,000) and The Weather Channel (662,000), said Nielsen. ■
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R. Thomas Umstead serves as senior content producer, programming for Multichannel News, Broadcasting + Cable and Next TV. During his more than 30-year career as a print and online journalist, Umstead has written articles on a variety of subjects ranging from TV technology, marketing and sports production to content distribution and development. He has provided expert commentary on television issues and trends for such TV, print, radio and streaming outlets as Fox News, CNBC, the Today show, USA Today, The New York Times and National Public Radio. Umstead has also filmed, produced and edited more than 100 original video interviews, profiles and news reports featuring key cable television executives as well as entertainers and celebrity personalities.