WITN Raises Over $320,000 for Irene Relief

By
( )
published

WITN Greenville (N.C.) has raised over $320,000 for those in the Greenville-New Bern-Washington region who were hit hard by Hurricane Irene.

WITN, Inner Banks Media and the Red Cross have worked together to raise money for people in need following the late August storm. Wachovia/Wells Fargo came up big, donating $200,000 to the American Red Cross, a chunk of it going toward the WITN campaign.

WITN conducted a fundraiser Aug. 31, with phone lines open all day. Stations within WITN's Gray TV family helped promote the event as well.

"A big thanks to all of you generous people in Eastern Carolina who supported this cause and helped Eastern Carolina's Irene victims," said WITN.com.

Michael Malone
Michael Malone

Michael Malone is content director at B+C and Multichannel News. He joined B+C in 2005 and has covered network programming, including entertainment, news and sports on broadcast, cable and streaming; and local broadcast television, including writing the "Local News Close-Up" market profiles. He also hosted the podcasts "Busted Pilot" and "Series Business." His journalism has also appeared in The New York Times, The L.A. Times, The Boston Globe and New York magazine.