‘WWE Monday Night Raw’ Pins Down Big Social Media Numbers
Last night’s WWE Monday Night Raw episode on USA Network drew nearly 3 million social media interactions, said Nielsen.
The show averaged 2.8 million Facebook, Instagram and Twitter interactions to top all television shows on Monday, according to Nielsen's daily Social Content Ratings report.
ABC’s American Idol finished second with 739,000 interactions, followed NBC’s The Voice, Fox’s Lucifer and VH1’s Love & Hip Hop: Atlanta.
TNT drew more than 1 million interactions for its Miami Heat-Philadelphia 76ers (1.7 million interactions) and its San Antonio Spurs-Golden State Warriors (1.4 million) NBA Playoffs telecasts, besting all live TV sports telecasts, according to Nielsen.
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R. Thomas Umstead serves as senior content producer, programming for Multichannel News, Broadcasting + Cable and Next TV. During his more than 30-year career as a print and online journalist, Umstead has written articles on a variety of subjects ranging from TV technology, marketing and sports production to content distribution and development. He has provided expert commentary on television issues and trends for such TV, print, radio and streaming outlets as Fox News, CNBC, the Today show, USA Today, The New York Times and National Public Radio. Umstead has also filmed, produced and edited more than 100 original video interviews, profiles and news reports featuring key cable television executives as well as entertainers and celebrity personalities.