Wynyard Named VP of Sales at WBZ, WSBK Boston

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Helyn Wynyard was named vice president of sales for the CBS-owned Boston duopoly, WBZ and WSBK, president and general manager Ed Piette announced.

Wynyard is a seven-year veteran of the stations, most recently holding the director of sales title, which she assumed in May.

She began her career at WSBK in 2000 as local sales manager. Prior to that, Wynyard was an account executive at ABC affiliate WCVB Boston.

Michael Malone
Michael Malone

Michael Malone is content director at B+C and Multichannel News. He joined B+C in 2005 and has covered network programming, including entertainment, news and sports on broadcast, cable and streaming; and local broadcast television, including writing the "Local News Close-Up" market profiles. He also hosted the podcasts "Busted Pilot" and "Series Business." His journalism has also appeared in The New York Times, The L.A. Times, The Boston Globe and New York magazine.