YouTube Red Orders Series Based on Movies
YouTube said it ordered a full season of its first original drama, Step Up, from Lionsgate for its Red subscription service.
The series is expected to premiere in 2017.
The move adds to the number of online companies creating original TV content.
Step Up is based on the film franchise that has grossed $650 million in global box office receipts. It’s about dancers at a performing arts school.
“Step Up is an incredible property with the global appeal to launch both a blockbuster film franchise and an exhilarating, high energy series,” said Lionsgate Television Group chairman Kevin Beggs. “After five exciting and successful movies, we’re proud to partner with YouTube Red, a major new force on the programming landscape, to adapt the films into an adrenaline filled original drama series driven by its nonstop energy, spectacular dancing and A-list creative talent.”
Adam Shankman, Jennifer Gibgot and Meredith Milton, all producers of the original Step Up films, will executive produce the series, along with Channing Tatum and Jenna Dewan Tatum, who both costarred in the original Step Up film.
Other YouTube Red projects announced:
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Jon has been business editor of Broadcasting+Cable since 2010. He focuses on revenue-generating activities, including advertising and distribution, as well as executive intrigue and merger and acquisition activity. Just about any story is fair game, if a dollar sign can make its way into the article. Before B+C, Jon covered the industry for TVWeek, Cable World, Electronic Media, Advertising Age and The New York Post. A native New Yorker, Jon is hiding in plain sight in the suburbs of Chicago.