Tribune Media Services' TV and celebrity news site Zap2it hit a record audience of 7.2 million U.S. unique visitors in May, 2011 the site's largest audience in its 11-year history, according to comScore.
Coverage of the new fall TV schedules helped power the audience growth, with The CW's Ringer, Fox's Terra Nova, CBS's 2 Broke Girls and NBC's Prime Suspect series attracting particularly strong interest.
In total, Zap2it reaches a global audience of more than 13 million entertainment fans per month across its various online and mobile offerings.
Read more at B&C here.
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