Ad Revenue Strike Cost TV $1.6 Billion in Lower Ad Spending MediaRadar says spending on primetime was down 11%; late night down 15% FTC Told New Regs Could Cost Web Billions in Ad Dollars IAB says ban of targeted, personalized ads is unwarranted NFL Game Ad Revenue Up 14% This Season: MediaRadar Regular season games have generated $1.1 billion, up from $1 billion in 2020 Latest Ad Revenue Scripps Networks Net Grows in Q4 By Jon Lafayette published 12 February 15 Multichannel News Kantar: March Madness Ad Revenue Expected to Rise By Jon Lafayette published 15 March 16 Multichannel News Viacom Sinks on Poor Ratings, Strong Dollar By Mike Farrell published 12 November 15 Multichannel News Time to Address Addressability: Making the TV Ad Model More Innovative By Travis Howe, Invision published 12 November 15 Multichannel News PwC: As Overall TV Revenue Declines, Cable, Internet Video to Show Gains By Mike Farrell published 6 June 17 Multichannel News Earnings Up at 21st Century Fox By Jon Lafayette published 3 August 16 Multichannel News 1 2 3 Archives NEXT TV NEWSLETTERThe smarter way to stay on top of the streaming and OTT industry. Sign up below.* To subscribe, you must consent to Future’s privacy policy. LATEST ARTICLES1Publisher’s Message2DirecTV Acquires Dish, Unifying Struggling Satellite Business 3Next Text: As DirecTV and Dish Try to Seize the Remains of the Day, Does It Even Matter?4Freeze Frame: B+C Hall of Fame 20245E.W. Scripps Folding Scripps News, Eliminating 200 Jobs; Stock Jumps 15%
Time to Address Addressability: Making the TV Ad Model More Innovative By Travis Howe, Invision published 12 November 15
PwC: As Overall TV Revenue Declines, Cable, Internet Video to Show Gains By Mike Farrell published 6 June 17
