ad spending
Latest ad spending
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Linear TV Ad Sales Growth Slows in February, SMI Says
By Jon Lafayette last updated
Olympics, Super Bowl give Comcast NBCU biggest share of ad spending
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Advertisers Increasingly Cut Russia Media Spend
By John Eggerton published
ANA‘s Bob Liodice says members are radically altering their business
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Linear TV Advertising Spending Drops 1% in November: SMI
By Jon Lafayette last updated
Big increase local cable ad sales nearly offsets declines at national networks, TV stations
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Supply Chain Worries Could Affect TV Advertising Spending: Analyst
By Jon Lafayette last updated
The supply chain crisis that’s affecting the economics is also likely to have an impact on television advertising.
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$35 Million in Ad Spending To Promote Bond, James Bond
By Jon Lafayette published
MGM is expected to spend more than $35 million to promote the new James Bond movie No Time to Die by the end of October, according to advertising intelligence company MediaRadar.
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U.S. TV Ad Spending to Drop 4% in 2021 as Digital Video Booms
By Jon Lafayette last updated
Zenith forecasts slight rebound in 2022
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First-Half Ad Spending Up 9% Despite Impressions Drop: iSpot
By Jon Lafayette last updated
Addressable commercials up 14.5%
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Streaming Services Buying Promos Programmatically, Says MediaRadar
By Jon Lafayette published
86% of $301 million in total spending goes through automated systems
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