ad spending Strong Ad Market Means Smaller Drop in TV Revenues, Says Magna Forecast Elections, Olympics add $10 billion in spending Ad Spending on Linear TV Down 7% in February, Guideline Says Spending hits lowest level since 2017 BIA Lowers Forecast for 2024 Local Ad Revenue To $172 Billion Political spending expected to hit $11.1 billion, up 15.5% from 2020 Latest ad spending Advertisers Eye Third Quarter as ‘Restart’ for Spending By Jon Lafayette published 9 June 20 Multichannel News SMI Corrects Ad Spending Data For Q2 (Updated) By Jon Lafayette published 21 July 14 Multichannel News TV Ad Spending Rose 0.9% in First Quarter: SMI By Jon Lafayette published 20 April 17 Multichannel News 1 2 3 4 5 6 7 Archives NEXT TV NEWSLETTERThe smarter way to stay on top of the streaming and OTT industry. Sign up below.* To subscribe, you must consent to Future’s privacy policy. LATEST ARTICLES1Publisher’s Message2DirecTV Acquires Dish, Unifying Struggling Satellite Business 3Next Text: As DirecTV and Dish Try to Seize the Remains of the Day, Does It Even Matter?4Freeze Frame: B+C Hall of Fame 20245E.W. Scripps Folding Scripps News, Eliminating 200 Jobs; Stock Jumps 15%