Latest Advanced Advertising Summit
Advanced Advertising Summit: Solid Prospects Predicted for Netflix and Disney Plus Ad-Supported Tiers
Panelists bullish on connected TV’s prospects for advertising
Freeze Frame: 2022 Advanced Advertising Summit Los Angeles
Photos from the June 7 L.A. TV Week event at the Sofitel Los Angeles in Beverly Hills
Advanced Advertising: Addressable Ads Are In Demand But Need More Help
Advanced Advertising Summit panel was optimistic but realistic about competing interests, complications
Spectrum Reach, Vevo, Gamut and Fox Win Advanced Advertising Innovation Awards
Campaigns used data, technology and creativity to drive results
Spectrum Reach Campaign for Auto Dealer Wins Advanced Advertising Innovation Award
Targeted multiplatform campaign produced 13% sales lift
Vevo Campaign for Credit Karma Wins Advanced Advertising Innovation Award
A campaign to promote Credit Karma’s new checking account submitted by Vevo won the inaugural Advanced Advertising Innovation Award for best use of multiple platforms.
Dentsu’s Brad Stockton Looking to Plus Up Data-Enhanced Ad Platform
Brad Stockton, senior VP U.S. national video innovation at at agency dentsu, calls DELTA, the advanced programmatic buying system the agency unveiled earlier this year, his baby.
Call for Entries: Advanced Advertising Innovation Awards
Honoring top campaigns at Nov. 16 Advanced Advertising Summit for use of data, multiple platforms, branded content and results
