Latest Advanced Advertising Summit
Advanced Advertising Summit Preview: Marianne Gambelli on Tubi Joining Fox’s Ad-Supported Portfolio
By Jon Lafayette last updated
The acquisition of Tubi by Fox in 2020 added to the portfolio Fox ad sales president Marianne Gambelli had to sell to advertisers looking for reach in premium content.
Cable Adds a Playbook To Addressable Ad Push
By Jon Lafayette published
Comcast, Charter, Cox try to simplify buying of targeted spots
NYC TV Week: 5+ Years to Programmatic Tipping Point
By George Winslow (Broadcasting & Cable) published
Advanced Ad 2016: Great Advertising Means Entertaining
By Diana Marszalek, Broadcasting & Cable published
Advanced Ad 2016: Standards, Education to Drive Addressable Ads
By Mike Farrell published
Advanced Ad 2017: In Branded Content, Let the Medium Fit the Message
By Mike Farrell published
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