Cadent

Cadent Launches Performance TV To Boost Omnichannel Ad Results Tech helped Yamaha revved store visits by motorcycle shoppers

Cadent Agrees To Buy AdTheorent for $324 Million, or $3.21 a Share Deal designed to drive better performance in programmatic deals

Latest Cadent

Cadent’s Upgraded Platform Gets First Customer in Empower

By Jon Lafayette published 17 December 20

Agency will be able to activate TV campaign across channels

Broadcasting & Cable

Acxiom Clients Can Plan, Buy on Cadent TV Platform

By Jon Lafayette published 23 November 20

Cadent said it expanded its relationship with Acxiom, whose advertiser clients will be able to activate campaigns using Acxiom data on the Cadent Advanced TV Platform.

Broadcasting & Cable

Catalina to Use Cadent TV Graph for Cross-Platform Ads

By Jon Lafayette last updated 19 November 20

Cadent clients offered Catalina’s purchase-based audiences

Broadcasting & Cable

Cadent Updating Audiences Fast with Optimus Analytics

By Jon Lafayette published 24 August 20

On-demand data creation helps campaigns adapt in real time

Advertising

Cadent Taps Chief Product Officer

By Jeff Baumgartner published 26 June 18

Multichannel News

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