Latest comScore
Nielsen Rivals Comscore, iSpot, VideoAmp Get Conditional Certification as Ad Currency by Joint Industry Committee
By Jon Lafayette published
Full certification to be decided in early 2024
CTV Consumption Rises, Powered by Newer Ad-Supported Services
By Jon Lafayette published
Comscore finds viewing up 21%
Comscore Embeds Gender Equity Metrics In Campaign Planning Tool
By Jon Lafayette published
GEM Audiences developed with ANA’s SeeHer initiative
Charges Result In $48.8 Million Q2 Loss for Comscore
By Jon Lafayette published
Revenue rose 2.5%
Comscore’s Proximic Claims 5,000 Advertisers as Clients
By Jon Lafayette published
Programmatic unit reaches deals with Adobe, Publica, Teads
WBNX Cleveland To Add Comscore as Ad Currency
By Jon Lafayette published
Independent station is owned by Winston Broadcasting Network
NBCUniversal Pitches Comscore, Innovid for Local Ad Deals
By Jon Lafayette published
Measurement companies provide real-time outcome-based insights
Comscore Loses $12.5 Million In 1Q As Revenue Declines
By Jon Lafayette published
Company will measure incremental reach for YouTube’s Sunday Ticket
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