Latest direct-to-consumer
D2C’s Ship Is Coming In
By Mike Farrell published
Comcast chief says shift away from traditional pay TV is taking hold
Former AMC Executive Pan Joins Verizon Content Team
By Jon Lafayette published
Verizon said that former AMC Networks executive Linda Pan has joined Verizon’s content team as director of strategy and business development.
Discovery Buys AdSparx, Ramping Up DTC Business
By Jon Lafayette published
Discovery said it acquired the assets of AdSparx, a technology startup, that will help Discovery build its global direct-to-consumer product portfolio.
Zaslav Says Discovery’s DTC Offering Coming Soon
By Jon Lafayette published
Discovery’s long-awaited direct to consumer product will be coming to market “very soon,” CEO David Zaslav told an investor conference Thursday morning.
Disney's Streaming Move Creates New Questions for Distributors
By Jon Lafayette last updated
Analyst Raises ViacomCBS Outlook Based on Streaming Potential
By Mike Farrell last updated
Cahall said ‘House of Brands’ strategy could pay off for programmer
DTC Brands Spend Less, Get More Impressions in First Half
By Jon Lafayette published
HGTV, reality shows most attractive to direct marketers
Discovery’s SUV Has Slow Start in Streaming Race
By Jon Lafayette published
Zaslav promises DTC details ‘very soon’
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