Latest DoubleVerify
MRC Accredits DoubleVerify For CTV Measurement
DoubleVerify said it received Media Rating Council accreditation for its display and video ad impression measurement and filtration of invalid traffic over connected TV.
DoubleVerify Launches Platform for Publishers
Digital media software company DoubleVerify launched a new platform for publishers that provides measurement and insights tools designed to deliver ads, assess inventory quality and maximize yield.
DoubleVerify Launches Video Brand Safety Product
Video Complete adds filter for spots on connected TV
DoubleVerify Adds Brand Safety to Google’s DSP
DoubleVerify said it launched its Authentic Brand Safety system on Google’s demand-side ad buying platform Display & Video 360.
Group Makes $350 Million Investment in DoubleVerify
DoubleVerify said that a group led by Tiger Global Management has made a $350 million investment in the digital media measurement company.
Fall TV 2020: Keynote Targets Connected TV and Brand Safety
GroupM's Joe Barone previews Sept. 14 opening conversation at Advanced Advertising virtual event at Fall TV 2020.
DoubleVerify Report Highlights CTV Fraud
According to DoubleVerify’s 2020 Global Insights Report, fraudulent CTV traffic rates in the first quarter were up 161% from the first quarter of 2019.
