Latest FreeWheel
Magnite Gives FreeWheel Users Better Look at Programmatic Demand
By Jon Lafayette published
Integration increases competition for programmer inventory
FreeWheel Integrates Roku’s Streaming Advertising Technology
By Jon Lafayette published
Publishers get more interoperability and higher yields, revenue
Cannes 2023: It’s a Wrap, Now the Work Begins
By Mark McKee published
Annual conference highlighted the urgency of connecting with consumers across screens and platforms
FreeWheel Launches Viewer Experience Lab To Improve Video Ad Environment
By Jon Lafayette published
Advisers include A+E, AMC, Fox, Paramount, Warner Bros. Discovery and NBCU
Three Misconceptions Holding Programmatic Back at This Year’s Upfronts
By Mark McKee published
Still hurdles to overcome in making the technology work for TV
FreeWheel Names David Dworin to Chief Product Officer Post
By Jon Lafayette published
Quentin SaLay named head of human resources
Media Agency Havas Picks FreeWheel To Scale Programmatic Campaigns
By Jon Lafayette published
Supply-side platform provides access to premium CTV inventory
Estrella Media Taps FreeWheel To Expand CTV Ad Business
By Jon Lafayette published
Estrella streaming channels generated 1.33 billion minutes viewed in October
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