Google Cloud

Byron Allen Deal With Google Puts Media Business in Cloud, Weather on YouTube TV Allen Media Group expects to build apps faster and add distribution on more devices

MadHive To Spend $100 Million To Expand Google Cloud Usage Growth requires more data storage and processing

null — Google's Anil Jain: How Media Companies Can Navigate the New Norm with Cloud Technology (Guest Blog) As companies transition from short-term pandemic response to long-term planning, many are contemplating how differently the industry might look in the months and years to come

Latest Google Cloud

MadHive Spending $50M to Add Google Cloud Capabilities

By Jon Lafayette last updated 9 July 20

Ad tech company MadHive said it will spend $50 million with SADA to expand Madhive’s use of the Google Cloud as a platform for its over-the-top advertising solutions.

Broadcasting & Cable

Synamedia Touts Improved Latency with Google Cloud Partnership

By Daniel Frankel published 30 April 20

Video software-as-a-service vendor says combination can drive down content ingest to OTT device delivery times to 5-7 seconds, on par with broadcast television

Technology

Synamedia Touts Improved Latency with Google Cloud Partnership

By Daniel Frankel published 30 April 20

Multichannel News

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