Latest GroupM
GroupM Client Domino’s Sponsors History’s Jesse Owens Documentary
Show to air on Juneteenth
U.S. TV Ad Revenue To Fall 0.6% In 2024, GroupM Forecasts
With less than half of households subscribing to pay TV, linear TV expected to decline 8.9%
GroupM Names Toby Jenner as President, GroupM Clients
Exec will continue at CEO of Wavemaker
PubMatic Will Use Instacart Data To Target CTV Commercials
GroupM, Mars sign up
GroupM To Double Ad Spending On Women’s Sports Programming
Clients including adidas, Ally, Coinbase, Discovery, Google, Mars, Nationwide, Unilever and Universal Pictures are looking to play
GroupM, Amazon Help Clients Make Rain With Amazon Marketing Cloud (CES 2024)
Capabilities assessed for ‘maturity,’ customized solutions provided
GroupM Forms Accelerator To Enhance Ads for Clients as TV Goes Digital
Disney, NBCU, Roku, YouTube among group’s initial members
U.S. TV Ad Spending To Drop 5.1% to $52.3 Billion, GroupM Forecasts
Gains by connected TV don’t fully offset traditional TV losses
