Latest Hallmark Media
Hallmark Leans on Traditional Strengths in Upfront Negotiations
No political advertising will help maintain wholesome environment
Hallmark Media’s Lisa Hamilton Daly on Hallmark Mystery Rebrand, Upcoming Hallmark Channel Content (Video)
Executive VP of programming says programmer’s family-friendly content continues to appeal to viewers
Hallmark Plans Upfront ‘Experiences’ For Advertisers, Media Buyers
Info on content provided during cocktail parties, dinners and classes
Hallmark Media Renews Ratings Deal With Nielsen
Was top-rated entertainment cable network in 2023 and Q4 2023
Hallmark To Use Nielsen Rival VideoAmp as Ad Currency
Big Data used for advanced audiences and demo guarantee
Wonya Lucas To Step Down As Hallmark Media CEO
Exec will remain on Hallmark Media board after three years at programmer’s helm
Hallmark Media Signs With EDO To Measure Ad Outcomes
Will focus on original shows, movie programming
