Latest Horowitz Research
FAST Channels Quickly Find Favor With African-American Viewers
Familiar content, lean-back experience proving popular with Black adults
Asian Viewers Look to Streamers for Targeted Content: Horowitz Research
Streaming content represents six out of every 10 hours of viewing time among Asian viewers, according to report
Latinx TV Viewers Migrating to SVOD Services: Horowitz Research
8 out of 10 Latinx TV viewers subscribe to at least one SVOD Service, according to new report
FAST Services Taking Hold in Black Households: Horowitz Research
New report says four in five Blacks use free OTT services; 76% subscribe to at least one SVOD service
Horowitz Study Indicates MVPD Subscription Declines May Be Leveling Off
New study reports majority of viewers use free streaming services on a monthly basis
Horowitz: Gen Z Watching Both Professional TV, Non-TV Content
Older Gen Zers watch more professional TV content than their younger counterparts
Survey: Streaming Dominates Video Viewing
Netflix loses share amid flood of competition, but still tops among services
Black Viewers Seeking More Inclusivity Within Diverse Shows
Audiences looking for characters, storylines that reflect the diversity within the African-American community
