IAB Digital Ad Sellers See More Political Activity, IAB Study Finds 84% of sellers say prices are up IAB: Digital Video Ad Spend Will Jump 16% in 2024 Report predicts growth in CTV, with programmatic buying and alternative currencies gaining ground Ad Spending on Digital Video Expected To Grow 16% in 2024 IAB forecast calls for CTV to jump 12% to $22.7 billion Latest IAB TV's Financial Strength Continues to Face Online Challenges By Gary Arlen published 22 June 15 Multichannel News IAB Chief Takes Aim at Fake News By John Eggerton published 30 January 17 Multichannel News Ad Groups Form Privacy Coalition By John Eggerton published 8 April 19 Multichannel News IAB Chief: 'Ad-Blocking Profiteers' Growing Threat to Digital Media By Gary Arlen published 14 September 16 Multichannel News IAB to Hill: Advertising is Critical to Connectivity By John Eggerton published 9 April 20 Multichannel News Statistics Spotlight Choices, But Don't Explain Behavior By Terena Bell, TVRunway published 3 March 16 Multichannel News 1 2 3 4 5 Archives NEXT TV NEWSLETTERThe smarter way to stay on top of the streaming and OTT industry. Sign up below.* To subscribe, you must consent to Future’s privacy policy. LATEST ARTICLES1Publisher’s Message2DirecTV Acquires Dish, Unifying Struggling Satellite Business 3Next Text: As DirecTV and Dish Try to Seize the Remains of the Day, Does It Even Matter?4Freeze Frame: B+C Hall of Fame 20245E.W. Scripps Folding Scripps News, Eliminating 200 Jobs; Stock Jumps 15%
IAB Chief: 'Ad-Blocking Profiteers' Growing Threat to Digital Media By Gary Arlen published 14 September 16
Statistics Spotlight Choices, But Don't Explain Behavior By Terena Bell, TVRunway published 3 March 16