Latest Integral Ad Science
IAS Adds Custom Filters, Attention Metrics to Platform
By Jon Lafayette published
Unified View enables clients to slice and dice campaign data
NBCU Recognizes More Measurement Companies as Nielsen Alternatives
By Jon Lafayette last updated
iSpot data will be available as currency for for transactions in upfront
IAS Launches New CTV Dashboard With Live Media Quality Metrics
By Jon Lafayette published
Advertisers can access data on device, app, channel genre, content category and rating
Integral Ad Science Acquires Paris-Based AI Company Context
By Jon Lafayette last updated
Purchase bolsters targeting capabilities
IAS Accredited by MRC for Facebook Measurement
By Jon Lafayette last updated
Independent metrics give advertisers more transparency
Innovid Expands IAS Integration To Include CTV Measurement
By Jon Lafayette last updated
Television advertising and analytics platform Innovid said it has expanded its integration with Integral Ad Science to support ad measurement and verification across channels including connected TV.
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