Interactive Advertising Bureau FTC Told New Regs Could Cost Web Billions in Ad Dollars IAB says ban of targeted, personalized ads is unwarranted IAB Tech Lab Launches GPP Global Ad Privacy Permissions Standard Could be key to preserving billions of dollars in digital advertising IAB: New Surveillance Ad Bill Is Devastating Cohen says it could deal mortal blow to commercial internet Latest Interactive Advertising Bureau Cohen Named CEO at Interactive Ad Bureau By Jon Lafayette published 9 September 20 Former media buyer joined digital trade group in March Advertising Ad Groups Form Privacy Coalition By John Eggerton published 8 April 19 Multichannel News Majority of Digital Ad Budgets Earmarked for Video: Study By Jeff Baumgartner published 30 April 18 Multichannel News Programmatic Video Ads on the Rise By Jeff Baumgartner published 24 August 15 Multichannel News Statistics Spotlight Choices, But Don't Explain Behavior By Terena Bell, TVRunway published 3 March 16 Multichannel News NEXT TV NEWSLETTERThe smarter way to stay on top of the streaming and OTT industry. Sign up below.* To subscribe, you must consent to Future’s privacy policy. LATEST ARTICLES1Publisher’s Message2DirecTV Acquires Dish, Unifying Struggling Satellite Business 3Next Text: As DirecTV and Dish Try to Seize the Remains of the Day, Does It Even Matter?4Freeze Frame: B+C Hall of Fame 20245E.W. Scripps Folding Scripps News, Eliminating 200 Jobs; Stock Jumps 15%
Cohen Named CEO at Interactive Ad Bureau By Jon Lafayette published 9 September 20 Former media buyer joined digital trade group in March
Statistics Spotlight Choices, But Don't Explain Behavior By Terena Bell, TVRunway published 3 March 16