Latest iSpot.tv

NBA Finals Game 2 2024

Total TV Ad Impressions Down 3.73% in First Half: iSpot Report

By Jon Lafayette published

Broadcast networks saw gains in primetime

Broadcasting & Cable
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MobileFuse Names iSpot.tv Preferred Measurement Provider

By Jon Lafayette published

Additional data gauges effectiveness of CTV and online video campaigns

Broadcasting & Cable
iSpot.tv logo

LinkedIn Names iSpot to Measure New CTV Offering

By Jon Lafayette published

Ads will target business-to-business customers

Broadcasting & Cable
iSpot.tv logo

iSpot Named Preferred Measurement Firm by Roku (NewFronts)

By Jon Lafayette published

iSpot to integrate Roku watermark to validate ad inventory authenticity

Broadcasting & Cable
Rita Ferro, president of advertising sales for The Walt Disney Co., during Disney's 2022 upfront presentation.

27% of Advertisers To Spend More in Upfronts: iSpot Survey

By Jon Lafayette published

Shift of ad dollars to streaming slows

Broadcasting & Cable
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iSpot To Measure Family Viewing For Moonbug Entertainment

By Jon Lafayette published

87% of impressions found to be incremental to linear TV

Broadcasting & Cable
Lindsey Woodland

Wonder Women of New York 2024: Lindsey Woodland

By Jon Lafayette published

Group VP of Client Data Science, 605 and iSpot.tv

Multichannel News
Travis Kelce in Super Bowl

126.6 Million Viewers Watched Super Bowl, According to iSpot

By Jon Lafayette published

Total is up 10.9%

Broadcasting & Cable
House Hunters

TV Ad Impressions Rose in 2023, but Linear Ad Dollars Fell: iSpot

By Jon Lafayette published

With ratings down broadcast and cable networks aired more commercials

Broadcasting & Cable
iSpot TV CEO Sean Muller

iSpot.tv Unveils New Streaming Metrics for CTV (CES 2024)

By Jon Lafayette published

CEO Sean Muller sees data as the foundation for cross-platform currencies

Broadcasting & Cable
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