liveramp Nielsen Says It Is Interoperable With LiveRamp for Data-Driven Ads Campaign planners can connect first- and third-party data NBCUniversal Working With Google, LiveRamp To Use First Party-Data for Personalized CTV Ads Arrangement combines privacy with performance, companies say LiveRamp, Yahoo Expand Collaboration on Addressable Ads Integration expected to create greater demand and reach Latest liveramp MediaMath’s Source Adds Linkage to Device Users By Jon Lafayette last updated 1 December 19 Programmatic platform’s ability to deliver relevant ads enhanced Business 1 2 3 Archives NEXT TV NEWSLETTERThe smarter way to stay on top of the streaming and OTT industry. Sign up below.* To subscribe, you must consent to Future’s privacy policy. LATEST ARTICLES1Publisher’s Message2DirecTV Acquires Dish, Unifying Struggling Satellite Business 3Next Text: As DirecTV and Dish Try to Seize the Remains of the Day, Does It Even Matter?4Freeze Frame: B+C Hall of Fame 20245E.W. Scripps Folding Scripps News, Eliminating 200 Jobs; Stock Jumps 15%
MediaMath’s Source Adds Linkage to Device Users By Jon Lafayette last updated 1 December 19 Programmatic platform’s ability to deliver relevant ads enhanced
